Luck, David J.

Marketing Research / [electronic resource] / David J. Luck. Ronald S. Rubin - 7th ed. - New Delhi: PHI learning, c1987. - xvii, 683 p. : il. ; 24 cm.

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9788120304840 = Conditions Conducive to the Effective Use of Marketing Research in the Corporation

658.83 / LUM 1987

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