Braun, Thom, 1953-

The philosophy of branding : great philosophers think brands / Thom Braun. - London ; Sterling, VA : Kogan Page, 2004. - 192 p. ; 19 cm.

0749441933 9780749443238

2003028084


Branding (Marketing)--Philosophy.
Business names--Philosophy.
Product management--Philosophy.

658.8 / BRP 2004

Last Updated on 27 November 2018
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