| 000 -LEADER |
|---|
| fixed length control field |
01435cam a2200361 a 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
1640 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
BD-DhEU |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20210607132239.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
120811s2011 enka b 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780749462963 |
|
|---|
| International Standard Book Number |
0749462965 |
|
|---|
| International Standard Book Number |
9780749463021 |
|
|---|
| International Standard Book Number |
0749463023 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
DLC |
| Transcribing agency |
DLC |
| Modifying agency |
IG# |
| -- |
YDXCP |
| -- |
CDX |
| -- |
BWX |
| -- |
DLC |
| -- |
BD-DhEU |
| 041 ## - LANGUAGE CODE |
|---|
| Language code of text/sound track or separate title |
English |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.8 |
| Edition number |
22 |
| Item number |
HAB 2011 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Hammond, James, |
| Dates associated with a name |
1952- |
| 9 (RLIN) |
4072 |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Branding your business : |
| Remainder of title |
[promote your business, attract customers, build your brand through the power of emotion] / |
| Statement of responsibility, etc |
James Hammond. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
Rev. ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
London ; |
| -- |
Philadelphia, PA : |
| Name of publisher, distributor, etc |
Kogan Page, |
| Date of publication, distribution, etc |
2011. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
vii, 276 p. ; |
| Other physical details |
ill. ; |
| Dimensions |
22 cm. |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Rev. ed. of: Branding your business : promoting your business, attracting customers and standing out in the market place. 2008. |
|
|---|
| General note |
Subtitle from cover. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Includes bibliographical references and index. |
| 590 ## - LOCAL NOTE (RLIN) |
|---|
| Name of Cataloguer |
|
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Branding (Marketing) |
| General subdivision |
Management. |
| 9 (RLIN) |
4073 |
|
|---|
| Topical term or geographic name as entry element |
Consumer behavior. |
| 9 (RLIN) |
791 |
|
|---|
| Topical term or geographic name as entry element |
Brand name products |
| General subdivision |
Psychological aspects. |
| 9 (RLIN) |
4074 |
|
|---|
| Topical term or geographic name as entry element |
Senses and sensation. |
| 9 (RLIN) |
4075 |
|
|---|
| Topical term or geographic name as entry element |
Communication in marketing. |
| 9 (RLIN) |
4076 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Hammond, James, |
| Dates associated with a name |
1952- |
| Title of a work |
Branding your business : promoting your business, attracting customers and standing out in the market place. |
| 9 (RLIN) |
4077 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Koha item type |
Books |
| Koha issues (borrowed), all copies |
2 |
