000 -LEADER |
fixed length control field |
00695nam a22002537a 4500 |
001 - CONTROL NUMBER |
control field |
1498 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
BD-DhEU |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20120812171537.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
120812t ii||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9788131509821 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
BD-DhEU |
Transcribing agency |
BD-DhEU |
041 ## - LANGUAGE CODE |
Language code of text/sound track or separate title |
English |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Edition number |
23 |
Classification number |
658.8 |
Item number |
MCP 2008 |
100 ## - MAIN ENTRY--PERSONAL NAME |
Personal name |
McDaniel, Carl N., |
9 (RLIN) |
4220 |
245 ## - TITLE STATEMENT |
Title |
Principles of marketing / |
Statement of responsibility, etc |
Carl N. McDaniel, Lamb, Charles W. & Hair, Joseph F. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
New Delhi : |
Name of publisher, distributor, etc |
Cengage Learning, |
Date of publication, distribution, etc |
c2008. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
600 p. ; |
Dimensions |
24 cm. |
500 ## - GENERAL NOTE |
General note |
Includes index. |
590 ## - LOCAL NOTE (RLIN) |
Name of Cataloguer |
|
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Marketing |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Lamb, Charles W. |
9 (RLIN) |
27 |
|
Personal name |
Hair, Joseph F. |
9 (RLIN) |
4221 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Koha item type |
Books |