Strategic marketing for nonprofit organizations / Alan R. Andreasen, Philip Kotler.
By: Andreasen, Alan R
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Contributor(s): Kotler, Philip.
Material type: 
BookPublisher: New Delhi : PHI Learning, c2008Edition: 7th ed.Description: xxii, 504 p. : ill. ; 24 cm.ISBN: 9780131753723 ; 013175372X ; 9788120338906.Subject(s): Nonprofit organizations -- MarketingDDC classification: 658.8
| Item type | Current location | Call number | Status | Notes | Date due | Barcode |
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Eastern University Library General Stacks | 658.8 ANS 2008 (Browse shelf) | Available | 10589 | ||
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Eastern University Library General Stacks | 658.8 ANS 2008 (Browse shelf) | Available | Dhanmondi Library | 10590 | |
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Eastern University Library General Stacks | 658.8 ANS 2008 (Browse shelf) | Not For Loan | 10591 |
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| 658.8 ANI 2006 If you don't make waves, you'll drown : | 658.8 ANS 2008 Strategic marketing for nonprofit organizations / | 658.8 ANS 2008 Strategic marketing for nonprofit organizations / | 658.8 ANS 2008 Strategic marketing for nonprofit organizations / | 658.8 ARB 2008 Brands under fire / | 658.8 BAB 2008 Branding only works on cattle : | 658.8 BAC 2011 Case studies in marketing / |
Includes bibliographical references and index.
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