Global marketing / Warren J. Keegan, Mark C. Green.
By: Keegan, Warren J
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Contributor(s): Green, Mark C.
Material type: 
BookPublisher: New Delhi. : Pearson/Prentice Hall, c2005Edition: 4th ed.Description: xx, 636 p. : col. ill., col. maps ; 28 cm.ISBN: 0131469193; 9788131719510.Subject(s): Export marketingDDC classification: 658.8
| Item type | Current location | Call number | Copy number | Status | Date due | Barcode |
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Eastern University Library General Stacks | 658.8 KEG 2005 (Browse shelf) | Not For Loan | 11539 | ||
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Eastern University Library General Stacks | 658.8 KEG 2005 (Browse shelf) | parama | Available | 11540 |
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| 658.8 KAN 2012 The new strategic brand management : | 658.8 KAN 2012 The new strategic brand management : | 658.8 KAN 2012 The new strategic brand management : | 658.8 KEG 2005 Global marketing / | 658.8 KEG 2005 Global marketing / | 658.8 KEL 2006 Loyalty myths : | 658.8 KEM 2004 Marketing : |
Includes bibliographical references and indexes.
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