International marketing / Philip R. Cateora, John L. Graham.
By: Cateora, Philip R
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Contributor(s): Graham, John L.
Material type: 
BookSeries: The McGraw-Hill/Irwin series in marketing. Publisher: New York : Irwin McGraw-Hill, c2002Edition: 11th ed.Description: xxv, 694 p. : ill. ; 29 cm.ISBN: 0072398841 ; 0071123121.Subject(s): Export marketing | International business enterprisesDDC classification: 658.848
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Eastern University Library General Stacks | 658.848 CAI 2002 (Browse shelf) | Not For Loan | 03888 |
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| 658.84 REB 2001 Building an eBusiness : | 658.84 SME 1996 Entrepreneur magazine : | 658.84 SRI 2008 International marketing / | 658.848 CAI 2002 International marketing / | 658.848 KEG 2002 Global marketing management / | 658.848 KEG 2002 Global marketing management / | 658.848 KEG 2002 Global marketing management / |
Includes bibliographical references and indexes.
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