Basic marketing : a global-managerial approach / William D. Perreault, Jr., E. Jerome McCarthy.
By: Perreault, William D.
Contributor(s): McCarthy, E. Jerome.
Material type: BookSeries: McGraw-Hill/Irwin series in marketing. Publisher: New Delhi. : McGraw-Hill, 2006Edition: 15th ed.Description: xviii, 844 p. : col. ill. ; 25 cm.ISBN: 0070620180; 9780070620186.Subject(s): Marketing -- ManagementDDC classification: 658.8Item type | Current location | Call number | Status | Notes | Date due | Barcode |
---|---|---|---|---|---|---|
Books | Eastern University Library General Stacks | 658.8 PEB 2006 (Browse shelf) | Available | Dhanmondi Library | 15927 | |
Books | Eastern University Library General Stacks | 658.8 PEB 2006 (Browse shelf) | Available | 15928 | ||
Books | Eastern University Library General Stacks | 658.8 PEB 2006 (Browse shelf) | Not For Loan | 14042 | ||
Books | Eastern University Library General Stacks | 658.8 PEB 2006 (Browse shelf) | Available | 14043 |
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