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Modern marketing : principles and practice / Chandra Bose

By: Bose, Chandra.
Material type: materialTypeLabelBookPublisher: New Delhi : PHI Learning, c2010Description: 314 p. : ill. ; 23 cm.ISBN: 9788120339453.Subject(s): MarketingDDC classification: 658.8
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Books Books Eastern University Library
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658.8 BOM 2010 (Browse shelf) Not For Loan 15370

Includes index.

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