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1. Marketing research / David J. Luck, Ronald S. Rubin.

by Luck, David Johnston | Rubin, Ronald S.

Edition: 7th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: India : PHI Learning, c1987Availability: Items available for reference: Eastern University Library [Call number: 658.8 LUM 1987] (1).
2. Marketing Research / [electronic resource] / David J. Luck. Ronald S. Rubin

by Luck, David J | Rubin, Ronald S.

Edition: 7th ed.Source: Marketing Science InstituteMaterial type: book Book; Format: electronic Publisher: New Delhi: PHI learning, c1987Online access: Full text available from Marketing Science Institute Availability: Items available for loan: Eastern University Library [Call number: 658.83 LUM 1987] (1).

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