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1. Marketing strategy : planning, implementation and control / Subhash C. Jain,

by Jain, Subhash C.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi : Cengage learning, c2004Availability: Items available for loan: Eastern University Library [Call number: 658.4 JAM 2004] (1). Items available for reference: Eastern University Library [Call number: 658.4 JAM 2004] (1).
2. Cases in strategic management / John A. Pearce and Richard B. Robinson

by Pearce, John A | Robinson, Richard B.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: U.S.A : Irwin, 1991 1993Availability: Items available for reference: Eastern University Library [Call number: CEC 1991] (2).

Last Updated on 27 November 2018
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