Eastern University Library catalog › Results of search for 'su:{Brand management}'

Your search returned 2 results.

	1.	Brand management : principles and practices / Kirti Dutta. by Dutta, Kirti. Material type: Book; Format: print ; Literary form: Not fiction Publisher: New Delhi : Oxford University Press, c2012Availability: Items available for loan: Eastern University Library [Call number: 658.827 DUB 2012] (4). Items available for reference: Eastern University Library [Call number: 658.827 DUB 2012] (1). Place hold Add to cart (remove)
	2.	Strategic brand management : building, measuring, and managing brand equity / Kevin Lane Keller, Ambi M. G. Parameswaran, Isaac Jacob. by Keller, Kevin Lane \| Parameswaran, Ambi M. G \| Jacob, Isaac. Edition: 4th ed.Material type: Book; Format: print ; Literary form: Not fiction Publisher: India : Pearson, c2015Availability: Items available for loan: Eastern University Library [Call number: 658.8 KES 2015] (2). Items available for reference: Eastern University Library [Call number: 658.8 KES 2015] (1). Place hold Add to cart (remove)

Eastern University Library