Branding your business : [promote your business, attract customers, build your brand through the power of emotion] / James Hammond.
By: Hammond, James
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Contributor(s): Hammond, James. Branding your business : promoting your business, attracting customers and standing out in the market place.
Material type: 
BookPublisher: London ; Philadelphia, PA : Kogan Page, 2011Edition: Rev. ed.Description: vii, 276 p. ; ill. ; 22 cm.ISBN: 9780749462963 ; 0749462965 ; 9780749463021; 0749463023.Subject(s): Branding (Marketing) -- Management | Consumer behavior | Brand name products -- Psychological aspects | Senses and sensation | Communication in marketingDDC classification: 658.8
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Eastern University Library General Stacks | 658.8 HAB 2011 (Browse shelf) | Not For Loan | 11499 |
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| 658.8 GRR 1988 Research for marketing decisions / | 658.8 GRR 1988 Research for marketing decisions / | 658.8 HAB 2007 বাণিজ্য বিনিয়োগ দুর্ণীতি/ | 658.8 HAB 2011 Branding your business : | 658.8 HAC 2010 Consumer behavior : | 658.8 HAM 2009 Merchandising / | 658.8 HAM 2009 Merchandising / |
Rev. ed. of: Branding your business : promoting your business, attracting customers and standing out in the market place. 2008.
Subtitle from cover.
Includes bibliographical references and index.
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