Modern marketing : principles and practice / Chandra Bose
By: Bose, Chandra.
Material type:
BookPublisher: New Delhi : PHI Learning, c2010Description: 314 p. : ill. ; 23 cm.ISBN: 9788120339453.Subject(s): MarketingDDC classification: 658.8
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Eastern University Library General Stacks | 658.8 BOM 2010 (Browse shelf) | Not For Loan | 15370 |
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| 658.8 BLC 2006 Consumer behavior / | 658.8 BLD 2003 The 360 degree brand in Asia : | 658.8 BLT 2000 Textbook of marketing / | 658.8 BOM 2010 Modern marketing : | 658.8 BRF 2009 From selling to managing : | 658.8 BRF 2009 From selling to managing : | 658.8 BRF 2009 From selling to managing : |
Includes index.
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