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61.
|
Marketing research : an aid to decision making / Alan T. Shao, Kevin Zheng Zhou.
by Shao, Alan T. Edition: India ed.Material type:  Book; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Cengage Learning, c2007Availability: Items available for reference: Eastern University Library [Call number: 658.83 SHM 2007] (1).
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62.
|
Supply chain management : a logistics approach to / john J. Coyle ---[et all].
by Coyle, John J. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Cengage Learning, c2009Availability: Items available for loan: Eastern University Library [Call number: 658.7 COL 2009] (1).
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63.
|
International supply chin management / David, Pierre A. & Stewart, Richard D.
by David, Pierre A | Stewart, Richard D. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Delhi : Cengage Learning, c2007Availability: Items available for reference: Eastern University Library [Call number: 658.5 DAI 2007] (1).
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64.
|
Marketing: planning, implementation, and control / William M. Pride and O. C. Ferrell
by Pride, Willaim M. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Australia: Cengage Learning, c2010Availability: Items available for reference: Eastern University Library [Call number: 658.8 PRM 2010] (1).
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65.
|
Sales management : analysis and decision making / Thomas N. Ingram ... [et al.].
by Ingram, Thomas N | Ingram, Thomas N. Edition: 6th ed.Material type: Book; Format:
print
; Literary form:
Essays
; Audience:
Primary;
Publisher: New Delhi : Cengage Learning, c2007Online access: Table of contents only Availability: Items available for reference: Eastern University Library [Call number: 658.8 INS 2007] (1).
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66.
|
Principles of marketing / Carl N. McDaniel, Lamb, Charles W. & Hair, Joseph F.
by McDaniel, Carl N | Lamb, Charles W | Hair, Joseph F. Material type: Book Publisher: New Delhi : Cengage Learning, c2008Availability: Items available for reference: Eastern University Library [Call number: 658.8 MCP 2008] (1).
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67.
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Marketing management / Joel R. Evans, Barry Berman
by Evans, Joel R | Berman, Barry. Material type: Book Publisher: New Delhi : Cengage learning, c2007Availability: Items available for loan: Eastern University Library [Call number: 658.8 EVM 2007] (1).
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68.
|
Management: Don Hellriegel, Susan Jackson, John Slocum. a competency-based approach /
by Hellriegel, Don | Jackson, Susan E | Slocum, John W. Edition: 10th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : South-Western/Cengage, c2005Availability: Items available for loan: Eastern University Library [Call number: 658 HEM 2005] (1).
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69.
|
Consumer behavior and marketing action / Henry Assael.
by Assael, Henry. Edition: 6th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Cengage Learning, c1998Other title: Consumer behavior.Availability: Items available for reference: Eastern University Library [Call number: 658.8342 ASC 1998] (1).
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70.
|
Production and operations management / Martin K. Starr.
by Starr, Martin K, 1927-. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Cengage Learning, c2007Other title: Operations management.Online access: Table of contents only Availability: Items available for reference: Eastern University Library [Call number: 658.5 STP 2007] (1).
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71.
|
Consumer behavior / Roger D. Blackwell, Paul W. Miniard, James F. Engel.
by Blackwell, Roger D | Miniard, Paul W | Engel, James F. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Cengage Learning, c2006Availability: Items available for reference: Eastern University Library [Call number: 658.8 BLC 2006] (1).
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72.
|
Principles of marketing / David L Kurtz. and Louis E. Boone.
by Kurtz, David L | Boone, Louis E. Edition: 12th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Cengage Learning, c2006Availability: Items available for loan: Eastern University Library [Call number: 658.8 KUP 2006] (1).
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73.
|
Essentials of marketing research / William G. Zikmund, Barry J. Babin.
by Zikmund, William G | Babin, Barry J. Edition: 3rd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Cengage Learning, c2007Availability: Items available for reference: Eastern University Library [Call number: 658.8 ZIE 2007] (1).
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74.
|
Retailing : environment & operations / Andrew J Newman. & Peter Cullen.
by Newman, Andrew J | Cullen, Peter. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Cengage Learning, c2002Availability: Items available for reference: Eastern University Library [Call number: 658.87 NER 2002] (1).
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75.
|
International business / Mike W. Peng.
by Peng, Mike W. Edition: India ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Cengage Learning, c2003Availability: Items available for loan: Eastern University Library [Call number: 658.049 PEI 2003] (1).
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|
76.
|
A handbook of literary terms Abrams, M. H.
by Abrams, M. H | Harpham, Geoffrey Galt. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Delhi : Cengage Learning, 2009Availability: Items available for loan: Eastern University Library [Call number: 803 ABH 2009] (4). Items available for reference: Eastern University Library [Call number: 803 ABH 2009] (1).
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77.
|
Management : principles and applications / Ricky W. Griffin.
by Griffin, Ricky W. Edition: 10th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Cengage Learning, c2011Availability: Items available for loan: Eastern University Library [Call number: 658 GRM 2011] (2). Items available for reference: Eastern University Library [Call number: 658 GRM 2011] (1).
Checked out (1).
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78.
|
Risk management and insurance/
by Trieschmann, James S | Hoyt, Robert E | Sommer, David W. Edition: 12th ed. / James S. Treischmann [i.e. Trieschmann], Robert E. Hoyt, David W. Sommer.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Cengage Learning, c2005Other title: Risk management and insurance.Availability: Items available for loan: Eastern University Library [Call number: 658.15 TRR 2005] (1).
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79.
|
Contemporary project management : organize, plan, perform / Timothy J. Kloppenborg
by Kloppenborg, Timothy J, 1953-. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Cengage Learning, c2009Availability: Items available for reference: Eastern University Library [Call number: 352.365 KLC 2009] (1).
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|
80.
|
Elements of acturial science / K. C. Mishra & C. S. Kumar
by Mishra, K. C | Kumar, C. S. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: India : Cengage Learning, c2009Availability: Items available for reference: Eastern University Library [Call number: 368 MIE 2009] (1).
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