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Basic marketing : (Record no. 1526)

000 -LEADER
fixed length control field 01125cam a22003014a 4500
001 - CONTROL NUMBER
control field 1651
003 - CONTROL NUMBER IDENTIFIER
control field BD-DhEU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220130132259.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120812s2002 mauab b 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0072409479
International Standard Book Number 0071121102
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
-- BD-DhEU
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title English
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 21
Item number PEB 2002
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Perreault, William D.
9 (RLIN) 4149
245 10 - TITLE STATEMENT
Title Basic marketing :
Remainder of title a global-managerial approach/
Statement of responsibility, etc William D. Perreault, Jr., E. Jerome McCarthy.
250 ## - EDITION STATEMENT
Edition statement 14th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Boston :
Name of publisher, distributor, etc McGraw-Hill,
Date of publication, distribution, etc c2002.
300 ## - PHYSICAL DESCRIPTION
Extent xxxii, 815 [28] p. :
Other physical details col. ill., maps ;
Dimensions 28 cm.
440 #0 - SERIES STATEMENT/ADDED ENTRY--TITLE
Title McGraw-Hill/Irwin series in marketing
9 (RLIN) 4052
500 ## - GENERAL NOTE
General note A variety of multi-media instructional aids, including a Web site, are available to support the text.
General note Includes bibiliographical references (p. 754-810) and indexes.
538 ## - SYSTEM DETAILS NOTE
System details note System requirements for accompanying computer laser disk: Windows 95 or higher Pentium.
590 ## - LOCAL NOTE (RLIN)
Name of Cataloguer
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Management.
9 (RLIN) 4167
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name McCarthy, E. Jerome
Fuller form of name (Edmund Jerome)
9 (RLIN) 4168
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books
Koha issues (borrowed), all copies 2
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Source of acquisition Total Checkouts Total Renewals Full call number Barcode Checked out Date last seen Date checked out Price effective from Koha item type Public note
        Not For Loan Eastern University Library Eastern University Library General Stacks 2004-05-27 The Asia Foundation 2 2 658.8 PEB 2002 01900 2022-06-03 2022-01-30 2022-01-30 2012-08-12 Books  
          Eastern University Library Eastern University Library General Stacks 2006-02-23   1 1 658.8 PEB 2002 05703   2018-04-22 2017-02-06 2012-08-12 Books Permanent Campus Library
          Eastern University Library Eastern University Library General Stacks 2006-02-23   3   658.8 PEB 2002 05704   2017-02-06 2014-05-25 2012-08-12 Books Permanent Campus library
          Eastern University Library Eastern University Library General Stacks 2006-02-23       658.8 PEB 2002 05705   2012-08-12   2012-08-12 Books  
          Eastern University Library Eastern University Library General Stacks 2006-02-23   2 1 658.8 PEB 2002 05706   2017-03-05 2017-02-06 2012-08-12 Books Permanent Campus library
          Eastern University Library Eastern University Library General Stacks 2006-02-23   1 1 658.8 PEB 2002 05707   2016-11-10 2016-10-16 2012-08-12 Books  
          Eastern University Library Eastern University Library General Stacks 2006-02-23       658.8 PEB 2002 05708   2012-08-12   2012-08-12 Books  
          Eastern University Library Eastern University Library General Stacks 2006-02-23   2 2 658.8 PEB 2002 05709   2017-03-06 2017-02-06 2012-08-12 Books  
          Eastern University Library Eastern University Library General Stacks 2006-02-23   3   658.8 PEB 2002 05710   2016-02-16 2016-02-03 2012-08-12 Books  
          Eastern University Library Eastern University Library General Stacks 2006-02-23   3   658.8 PEB 2002 05711   2015-04-09 2015-03-23 2012-08-12 Books  
          Eastern University Library Eastern University Library General Stacks 2006-02-23   5   658.8 PEB 2002 05712   2017-05-24 2017-05-24 2012-08-12 Books Permanent Campus library
          Eastern University Library Eastern University Library General Stacks 2012-08-12   6 1 658.8 PEB 2002 04419   2018-04-22 2016-10-10 2012-08-12 Books Permanent Campus Library
          Eastern University Library Eastern University Library General Stacks 2012-08-12   5 1 658.8 PEB 2002 04420   2017-10-17 2017-10-04 2012-08-12 Books  
          Eastern University Library Eastern University Library General Stacks 2012-08-12       658.8 PEB 2002 04421   2012-08-12   2012-08-12 Books  
          Eastern University Library Eastern University Library General Stacks 2012-08-12   1   658.8 PEB 2002 08875   2013-06-05 2013-05-28 2012-08-12 Books  
          Eastern University Library Eastern University Library General Stacks 2012-08-12   2   658.8 PEB 2002 05017   2015-04-18 2015-04-15 2012-08-12 Books  

Last Updated on 25 March 2024
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