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1.
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History of western philosophy and its connection with political and social circumstances from the earliest times to the present day.
by Russell, Bertrand, 1872-1970. Material type:  Book; Format:
print
; Literary form:
Not fiction
Publisher: London: Routledge, c1961Availability: Items available for reference: Eastern University Library [Call number: 190 RUH 1961] (1).
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2.
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World mythology / Roy Willis, general editor ; foreword by Robert Walter.
by Willis, Roy G. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London : Duncan Baird, c2006Availability: Items available for loan: Eastern University Library [Call number: 753 WIW 2006] (1). Items available for reference: Eastern University Library [Call number: 753 WIW 2006] (1).
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3.
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The Penguin dictionary of sociology / Nicholas Abercrombie, Stephen Hill, Bryan S. Turner.
by Abercrombie, Nicholas | Hill, Stephen, 1946- | Turner, Bryan S. Edition: 4th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London ; New York : Penguin Books, 2000Other title: Dictionary of sociology.Availability: Items available for reference: Eastern University Library [Call number: 301.03 ABP 2000] (1).
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4.
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Case histories I: "Dora" and "Little Hans". Sigmund Freud
by Freud, Sigmund | Richard, Angela. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London: Penguin Books, c1977Availability: Items available for reference: Eastern University Library [Call number: 131.34 FRC 1977] (1).
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5.
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International economics / Dominick Salvatore.
by Salvatore, Dominick. Edition: 2nd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : London : Macmillan ; Collier Macmillan, c1987Availability: Items available for reference: Eastern University Library [Call number: 337.09048 SAI 1987] (1).
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6.
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Privatization and emerging equity markets / [edited by Ira W. Lieberman and Christopher D. Kirkness].
by Lieberman, Ira W, 1942- | Kirkness, Christopher D, 1954-. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Washington, D.C. : London : World Bank ; Flemings, c1998Availability: Items available for loan: Eastern University Library [Call number: 338.9 LIP 1998] (1). Items available for reference: Eastern University Library [Call number: 338.9 LIP 1998] (1).
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7.
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Physics A.F. Abbott
by Abbott, A.F | Cockcroft, John. Edition: 5th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London : Heinemann Educational, c1989Availability: Items available for loan: Eastern University Library [Call number: 530 ABP 1989] (3).
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8.
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Advanced physics Tom Duncan
by Duncan, Tom. Edition: 5th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London : John Murray, c1994Availability: Items available for loan: Eastern University Library [Call number: 530 DUA 1994] (2). Items available for reference: Eastern University Library [Call number: 530 DUA 1994] (1).
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9.
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Engineering thermodynamics; work and heat transfer, by G. F. C. Rogers and Y. R. Mayhew.
by Rogers, G. F. C. (Gordon Frederick Crichton) | Mayhew, Y. R. (Yon Richard) [joint author.]. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London, New York, Longmans, Green [c1992]Availability: Items available for reference: Eastern University Library [Call number: 621.101 ROE 1992] (1).
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10.
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Branded entertainment : product placement & brand strategy in the entertainment business / Jean-Marc Lehu.
by Lehu, Jean-Marc. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London ; Philadelphia : Kogan Page, c2007Online access: Table of contents only | Publisher description | Contributor biographical information Availability: Items available for loan: Eastern University Library [Call number: 658.827 LEB 2007] (2). Items available for reference: Eastern University Library [Call number: 658.827 LEB 2007] (1).
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11.
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International hospitality management / edited by Richard Teare and Michael Olsen.
by Teare, Richard | Teare, Richard | Olsen, Michael D. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : London : Wiley ; Pitman, 1992Online access: Table of Contents | Publisher description Availability: Items available for reference: Eastern University Library [Call number: 647.94 INT 1992] (1).
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12.
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How cool brands stay hot : branding to generation Y / Joeri Van den Bergh and Mattias Behrer.
by Bergh, Joeri van den, 1971- | Behrer, Mattias. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London ; Philadelphia : Kogan Page, c2011Availability: Items available for loan: Eastern University Library [Call number: 658.8 BEH 2011] (1).
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13.
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Beyond branding / edited by Nicholas Ind.
by Ind, Nicholas. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London, UK ; Sterling, VA : Kogan Page, 2003Online access: Table of contents | Publisher description | Contributor biographical information Availability: Items available for reference: Eastern University Library [Call number: 658.8 INB 2003] (1).
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14.
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Brand rejuvenation : how to protect, strengthen & add value to your brand to prevent it from ageing / Jean-Marc Lehu ; [translated by Anglia Translations].
by Lehu, Jean-Marc. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London ; Philadelphia : Kogan Page, 2006Online access: Table of contents only | Publisher description | Contributor biographical information Availability: Items available for loan: Eastern University Library [Call number: 658.56 LEB 2006] (1). Items available for reference: Eastern University Library [Call number: 658.56 LEB 2006] (1).
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15.
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Branding a store : how to build successful retail brands in a changing marketplace / Ko Floor.
by Floor, Ko. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London ; Philadelphia : Kogan Page, 2007Online access: Table of contents only | Publisher description | Contributor biographical information Availability: Items available for loan: Eastern University Library [Call number: 658.8 FLB 2007] (2). Items available for reference: Eastern University Library [Call number: 658.8 FLB 2007] (1).
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16.
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Global brand strategy : unlocking brand potential across countries, cultures & markets / Sicco Van Gelder.
by Van Gelder, Sicco, 1964-. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London ; Sterling, VA : Kogan Page, 2003Online access: Table of contents | Publisher description | Contributor biographical information Availability: Items available for loan: Eastern University Library [Call number: 658.8 GEG 2004] (1). Items available for reference: Eastern University Library [Call number: 658.8 GEG 2004] (1).
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17.
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The new strategic brand management : creating and sustaining brand equity long term / Jean-Noël Kapferer.
by Kapferer, Jean-Noël. Edition: 4th ed., New ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London ; Philadelphia : Kogan Page, 2008Online access: Table of contents only Availability: Items available for loan: Eastern University Library [Call number: 658.8343 KAN 2009] (2). Items available for reference: Eastern University Library [Call number: 658.8343 KAN 2009] (1).
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18.
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Branding your business : [promote your business, attract customers, build your brand through the power of emotion] / James Hammond.
by Hammond, James, 1952- | Hammond, James, 1952-. Branding your business : promoting your business, attracting customers and standing out in the market place. Edition: Rev. ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London ; Philadelphia, PA : Kogan Page, 2011Availability: Items available for reference: Eastern University Library [Call number: 658.8 HAB 2011] (1).
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19.
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The philosophy of branding : great philosophers think brands / Thom Braun.
by Braun, Thom, 1953-. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London ; Sterling, VA : Kogan Page, 2004Online access: Table of contents | Publisher description | Contributor biographical information Availability: Items available for reference: Eastern University Library [Call number: 658.8 BRP 2004] (1).
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20.
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The branded mind : what neuroscience really tells us about the puzzle of the brain and the brand / Erik du Plessis.
by Du Plessis, Erik. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London ; Philadelphia : Kogan Page, c2011Online access: Contributor biographical information | Publisher description | Table of contents only Availability: Items available for reference: Eastern University Library [Call number: 658.8 PLB 2011] (1).
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