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21.
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Supply chain management : strategy, planning, and operation / Sunil Chopra, Peter Meindl.
by Chopra, Sunil, 1960- | Meindl, Peter, 1970-. Edition: 3rd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Prentice Hall, c2007Online access: Table of contents only Availability: Items available for loan: Eastern University Library [Call number: 658.7 CHS 2007] (1). Items available for reference: Eastern University Library [Call number: 658.7 CHS 2007] (1).
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22.
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Global marketing management / Warren J. Keegan.
by Keegan, Warren J. Edition: 7th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Pearson Education Prentice Hall, c2002Availability: Items available for loan: Eastern University Library [Call number: 658.848 KEG 2002] (9). Items available for reference: Eastern University Library [Call number: 658.848 KEG 2002] (1).
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23.
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Strategic brand management : building, measuring, and managing brand equity / Kevin Lane Keller.
by Keller, Kevin Lane, 1956-. Edition: 3rd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Upper Saddle River, NJ : Pearson/Prentice Hall, c2008Online access: Table of contents only Availability: Items available for loan: Eastern University Library [Call number: 658.8 KES 2008] (20). Items available for reference: Eastern University Library [Call number: 658.8 KES 2008] (1).
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24.
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Marketing models / Gary L. Lilien, Philip Kotler, K. Sridhar Moorthy.
by Lilien, Gary L, 1946- | Kotler, Philip | Moorthy, K. Sridhar. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York. : Prentice-Hall, c1992Availability: Items available for loan: Eastern University Library [Call number: 658.8 LIM 1992] (2).
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25.
|
Marketing management / Philip Kotler.
by Kotler, Philip. Edition: 11th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Upper Saddle River, N.J. : Prentice Hall, c2003Availability: Items available for loan: Eastern University Library [Call number: 658.8 KOM 2003] (9).
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26.
|
Marketing management : analysis, planning, implementation, and control / Philip Kotler.
by Kotler, Philip. Edition: 8th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Prentice-Hall, c1994Availability: Items available for reference: Eastern University Library [Call number: 658.8 KOM 1994] (1).
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|
27.
|
Strategic brand management : building, measuring, and managing brand equity / Kevin Lane Keller.
by Keller, Kevin Lane, 1956-. Edition: 2nd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Upper Saddle River, N.J. : Prentice Hall, c2003Availability: Items available for loan: Eastern University Library [Call number: 658.827 KES 2003] (1). Items available for reference: Eastern University Library [Call number: 658.827 KES 2003] (1).
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28.
|
Marketing management / Philip Kotler, Kevin Lane Keller. Mithileshwar Jha, Abraham Koshy.
by Kotler, Philip | Keller, Kevin Lane, 1956- | Koshy, Abraham | Jha, Mithileshwar. Edition: 14th [ed.]Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Upper Saddle River, N.J. : New Delhi : Prentice Hall, Pearson, c2013Availability: Items available for loan: Eastern University Library [Call number: 658.8 KOM 2013] (8). Items available for reference: Eastern University Library [Call number: 658.8 KOM 2013] (1). Checked out (1).
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29.
|
Statistics for managers : David M. Levine ... [et al.]. using Microsoft Excel /
by Levine, David M, 1946-. Edition: 5th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Upper Saddle River, N.J. : Pearson Prentice Hall, c2008Availability: Items available for reference: Eastern University Library [Call number: 519.5 LES 2008] (1).
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30.
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Management / James A. F. Stoner, R. Edward Freeman, Daniel R. Gilbert, Jr.
by Stoner, James Arthur Finch, 1935- | Freeman, R. Edward, 1951- | Gilbert, Daniel R, 1952-. Edition: 6th ed., Annotated instructor's ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Englewood Cliffs, N.J. : Prentice Hall, c1995Availability: Items available for reference: Eastern University Library [Call number: 658 STM 1995] (1).
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